Job Description
Our Client – Europe’s leading industrial supplier specializing in maintenance, repair, and overhaul (MRO) products and services are looking to attract a Digital Marketing Specialist for their operation in Dublin. This role is pivotal in enhancing the Company’s online presence, driving customer engagement, and supporting growth objectives across Ireland. Reporting directly to the General Manager, the successful candidate will have the following responsibilities:
KEY RESPONSIBILITIES:
- Develop and Implement Digital Strategies: Create comprehensive digital marketing plans that align with the Company’s business goals and enhance brand visibility.
- Manage Digital Channels: Oversee the Company website, social media platforms, email marketing, and other digital channels to ensure consistent and effective messaging.
- Optimize SEO and SEM: Implement strategies to improve search engine rankings and manage paid search campaigns to drive targeted traffic.
- Content Creation: Collaborate with internal teams to produce engaging content, including blogs, videos, and infographics, that resonate with our target audience.
- Analyze Performance Metrics: Utilize tools like Google Analytics to monitor campaign performance, generate insights, and adjust strategies accordingly.
- Manage Digital Advertising: Plan and execute online advertising campaigns, ensuring optimal ROI and adherence to budget constraints.
- Stay Updated on Industry Trends: Keep abreast of the latest digital marketing trends and technologies to ensure the Organisation remains at the forefront of the industry.
KEY REQUIREMENTS:
- Educational Background: Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
- Experience: Minimum of 2-5 years in digital marketing, preferably within the industrial or B2B sector.
- Technical Skills: Proficiency in SEO, SEM, Google Analytics, and familiarity with CRM systems.
- Creative Aptitude: Strong content creation and storytelling abilities.
- Analytical Mindset: Ability to interpret data and translate it into actionable strategies.
- Communication Skills: Excellent verbal and written communication skills, with the ability to collaborate effectively across departments.
For an immediate introduction to this opportunity reach out to me today hreeves@hirewise.ie or contact +353873606867